Hoodia gordonii, contains the active ingredient P57 a powerful appetite suppressant. Hoodia is a non-stimulant herb with no known adverse side effects. The natural combination of constituents in hoodia have a similar effect on nerve cells to glucose, “tricking” the brain into the sensation of fullness and reducing the release of brain chemicals that increase appetite and cravings. With a reduction of food, the body uses existing fat stores for energy.
The use of Hoodia has long been known by the indigenous populations of Southern Africa, with their centuries old use of the plant to suppress appetite, and quench thirst when making long hunting trips in the Kalahari Desert, but its only been in recent times that Hoodia, due to its appetite suppressing properties, has become a popular weight management solution for the rest of the world.
Hoodia gordonii is a leafless spiny cactus like stem succulent, described as "cactiform" because of its remarkable similarity to the unrelated cactus family. Its a native to South Africa and Namibia and in recent times, after the popularity of its powerful appetite suppressing properties, is now being commercially farmed in Asia and Africa.
Internationally, hoodia has become a best selling natural appetite suppressant.
The San people of Southern Africa, not only used it as an appetite suppressant, but also as a thirst quencher and as a cure for severe abdominal cramps, haemorrhoids, tuberculosis, indigestion, hypertension and diabetes.
In the 90s the sudden demand for hoodia, led to mass wild harvesting of the plant wiping out large areas in Africa and causing the plant to become endangered in Nambia and South Africa. Our hoodia extract is made from Chinese farmed Hoodia gordonii, and is a totally sustainable resource, which is why we can offer our product much cheaper than the African Hoodia.